I help founders, CEOs, and product leaders turn AI ambition into shipped product, better operating habits, and measurable business results.
I work with founders, CEOs, and product leaders at B2B startups and growth-stage companies that need experienced product judgment at a strategic moment. That might mean setting the first product operating rhythm, pressure-testing a roadmap, advising a new CPO or VP Product, or deciding where AI belongs in the product and how to run it responsibly.
For teams moving from prototypes and scattered experiments to AI features, agents, and operating practices they can trust.
Choosing the agent workflows worth shipping, defining tool permissions and human review, designing failure modes, and setting a practical launch plan.
Evaluating hosted APIs, multi-provider routing, open-weight models, caching, and product-level cost controls so AI margins hold up as usage grows.
Building eval sets, regression tests, trace review, and release gates so model and prompt changes ship with evidence.
Helping engineering, product, support, sales, and operations adopt AI agents in the workflows they already use, with standards that fit the company.
Senior product help for roadmaps, teams, rituals, customer learning, and executive decisions.
Product vision and roadmap, market focus, pricing & packaging, product-led growth, portfolio bets, and board-ready tradeoffs.
Product-engineering partnerships, customer-first validation, prioritization frameworks, OKRs, experimentation, and enterprise readiness.
Hiring your first PM through CPO, advising new product leaders, career ladders, performance frameworks, org structures, and building a product-led culture.
Personas, user journeys, research practices, customer advisory boards, NPS/CSAT, segment expansion, and customer-first validation.
Board prep, executive presence, stakeholder management, offsites, strategic planning, and hard decision framing.
World-class APIs, docs, and SDKs. Developer go-to-market strategy, community building, and technical buyer education.
Combining purpose with business. B-Corp, 1% Pledge, public-private partnerships, and inclusive product design.
Bloomberg LP
Product platform & shared services, KPI frameworks
Mobile Commons
AI transformation, roadmap alignment
PrivateAI
Developer go-to-market playbook
Supporting Cast
Agentic Engineering Best Practices
Art19 (Amazon)
OKR and prioritization frameworks
MoveEV
Product strategy, investment framework, leadership hiring
Presto Charging
Product & engineering leadership hiring
Mind-X (BlackRock)
Developer experience
Sesh
VC fundraising, seed pitch
"Ben brought a lot of insight about the importance of metrics, and encouraged us to spend significant attention on how to measure the value that our platforms bring to our company and our clients."
— Kenneth Bromberg, Bloomberg LPBooks I recommend to every product leader:
Every engagement includes access to my library of battle-tested templates and frameworks:
A monthly advisory subscription, tailored to your stage. All sessions are one hour, virtual.
Interested? Let's talk on LinkedIn or drop me a line at ben@benjaminste.in.